Amory Lovins

Lovins has promoted energy efficiency, the use of renewable energy sources, and the generation of energy at or near the site where the energy is actually used. Lovins has also advocated a "negawatt revolution" arguing that utility customers don't want kilowatt-hours of electricity; they want energy services. In the 1990s, his work with Rocky Mountain Institute included the design of an ultra-efficient automobile, the Hypercar. He has provided expert testimony and published 31 books, including ''Reinventing Fire'', ''Winning the Oil Endgame'', ''Small is Profitable'', ''Brittle Power'', and ''Natural Capitalism''. Provided by Wikipedia
1
by Havard Business Review, Ram Nidumolu, C.K. Prahalad, M. R. Rangaswami, Gregory Unruh, Richard Ettenson, Mark W. Johnson, Josh Suskewicz, David A. Lubin, Daniel C. Esty, Michael E. Porter, Mark R. Kramer, Jose Sergio Gabrielli de Azevedo, Amory B. Lovins, L. Hunter Lovins, Paul Hawken, Hau L. Lee, Jeff Swartz, Jonathan Lash, Fred Wellington
Published 2011
Get full textPublished 2011
Online