Consumer behavior and marketing Strategy

by J. Paul Peter, Jerry C. Olson
Published 2001

Consumer behavior: perilaku konsumen dan strategi pemasaran

by J. Paul Peter, Jerry C. Olson
Published 2002

Consumer behavior: perilaku konsumen dan strategi pemasaran

by J. Paul Peter, Jerry C. Olson
Published 2003

A Preface to marketing Management

by J. Paul Peter, James H. Donnelly,
Published 2013

Consumer Behavior = Perilaku Konsumen dan Strategi Pemasaran Jilid 2

by J. Paul Peter, Jerry C. Olson, Damos Sihombing
Published 2005