Consumer behavior: building marketing strategy

xxvii, 772 p

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Bibliographic Details
Main Authors: Del I. Hawkins, David L. Mothersbaugh
Format: Online
Language:English
Published: McGraw-Hill Education 2014
Online Access:http://perpustakaan.unikal.ac.id//index.php?p=show_detail&id=28642
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id oai:perpustakaan.unikal.ac.id:slims-28642
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spelling oai:perpustakaan.unikal.ac.id:slims-286422019-06-27T09:36:52Z Consumer behavior: building marketing strategy Del I. Hawkins David L. Mothersbaugh McGraw-Hill Education 2014 en Text http://perpustakaan.unikal.ac.id//index.php?p=show_detail&id=28642 978-981-4607-53-7 Singapore xxvii, 772 p
institution UNIKAL
collection Book
language English
format Online
author Del I. Hawkins
David L. Mothersbaugh
spellingShingle Del I. Hawkins
David L. Mothersbaugh
Consumer behavior: building marketing strategy
author_facet Del I. Hawkins
David L. Mothersbaugh
author_sort Del I. Hawkins
title Consumer behavior: building marketing strategy
title_short Consumer behavior: building marketing strategy
title_full Consumer behavior: building marketing strategy
title_fullStr Consumer behavior: building marketing strategy
title_full_unstemmed Consumer behavior: building marketing strategy
title_sort consumer behavior: building marketing strategy
description xxvii, 772 p
publisher McGraw-Hill Education
publishDate 2014
url http://perpustakaan.unikal.ac.id//index.php?p=show_detail&id=28642
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score 10.821803