Islamic Branding, Religiusitas dan Keputusan Konsumen Terhadap Produk

Islamic branding practices have recently been the main discussions within practitioners' and academicians' discussions in the recent years. Several experts reported that Islamic branding concept has attracted interests of many companies. Muslim consumers are to be more selective in consumi...

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Bibliografische gegevens
Hoofdauteur: Nasrullah, Muhammad
Formaat: Artikel
Taal:Indonesian
Gepubliceerd in: Fakultas Syariah IAIN Pekalongan 2015
Onderwerpen:
Online toegang:http://repository.iainpekalongan.ac.id/70/
http://repository.iainpekalongan.ac.id/70/
http://repository.iainpekalongan.ac.id/70/
http://repository.iainpekalongan.ac.id/70/1/ISLAMIC%20BRANDING%20%2C%20RELIGIUSITAS%20DAN%20KEPUTUSAN%20KONSUMEN%20TERHADAP%20PRODUK.pdf
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