A Framework for Marketing Management
A Framework for Marketing Management is dedicated to helping companies, group, and individuals adapt their marketing strategies and management ti the marketplace of the twenty-first century. This book discusses about marketing management, that is discussed in seven chapter. The first chapter discus...
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Autor principal: | Philip Kotler |
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Formato: | Online |
Idioma: | Inggris |
Publicado em: |
Pearson Education Limited
2009
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Acesso em linha: | http://103.142.62.240:80/perpus/index.php?p=show_detail&id=992022 |
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