Principles of Marketing
For undergraduate Principles of Marketing courses Today's marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic prin...
Saved in:
Main Authors: | Philip Kotler, Gary Armstrong |
---|---|
Format: | Online |
Language: | Inggris |
Published: |
Pearson Education Limited
2016
|
Online Access: | http://103.142.62.240:80/perpus/index.php?p=show_detail&id=992040 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Principles of marketing
by: Philip Kotler
Published: (1980) -
Principles of Marketing = Prinsip-Prinsip Pemasaran
by: Philip Kotler, et al.
Published: (2001) -
Marketing
by: Philip Kotler
Published: (1999) -
A Framework for Marketing Management
by: Philip Kotler
Published: (2009) -
Ten Deadly Marketing Sins
by: Philip Kotler
Published: ()