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Principles of Marketing

For undergraduate Principles of Marketing courses Today's marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic prin...

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Bibliografske podrobnosti
Main Authors:	Philip Kotler, Gary Armstrong
Format:	Online
Jezik:	Inggris
Izdano:	Pearson Education Limited 2016
Online dostop:	http://103.142.62.240:80/perpus/index.php?p=show_detail&id=992040
Oznake:	Označite Brez oznak, prvi označite!

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